Paying for a website and owning one are two different things. Here is what the domain, the code, the fonts, and the accounts each require before the answer is you.
Some build decisions still work fifteen years later. Others died with the company behind them. What two decades of building shows about the difference, and the one question to ask about a proposal.
The dramatic version of a hacked website has someone defeating a firewall. The ordinary version is a reused password, a plugin nobody updated, or an admin account belonging to a contractor who left in 2019.
Small-business owners often burn revision rounds on the wrong details of a new logo — color hex codes, kerning nits, gut reactions. A short field guide to what actually matters at the approval stage, and what to let go.
A client never got the password reset for his own website. His domain had told Gmail to junk it. SPF, DKIM, DMARC and BIMI, explained plainly.
A form rejected every iPhone photo for a year and nobody noticed. The work behind a website fails quietly, which is what makes it expensive.
Two proposals for the same WordPress site can differ by twenty thousand dollars. Here's how to read the line items — and what to compare — so you can tell why.
A step-by-step guide to redirect mapping before a WordPress redesign — what to redirect, where to send it, and how to keep the SEO you already have.
The research on homepage carousels is one-sided: about 1% of visitors click one, and almost all of those clicks land on the first slide. Here's why sliders keep getting built anyway, the accessibility cost, and what to build in their place.
Patrick Iverson can deliver exceptional creative solutions in an extraordinary and professional way. His range of vision, inventive use of technology, solid communication and his personable way of being make him an excellent business partner in any creative endeavor.