Why Your Website’s Email Goes to Spam (and the Four Records That Fix It)
A client never got the password reset for his own website. His domain had told Gmail to junk it. SPF, DKIM, DMARC and BIMI, explained plainly.
WordPress Development
The engineering underneath a website: hosting, security, email deliverability, redirects, performance, and the maintenance nobody notices until it fails.
All (53)Brand Strategy (9)New Mexico Notes (2)Visual Identity (10)WordPress Development (14)Working with a Designer (18)
Read MoreWhy Your Website’s Email Goes to Spam (and the Four Records That Fix It)
Why Websites Fail Quietly: Four Problems You Won’t See From the Front Page
A form rejected every iPhone photo for a year and nobody noticed. The work behind a website fails quietly, which is what makes it expensive.
How to Read a WordPress Proposal: What the Line Items Actually Mean
Two proposals for the same WordPress site can differ by twenty thousand dollars. Here's how to read the line items — and what to compare — so you can tell why.
How to Set Up 301 Redirects Before Launching a Website Redesign
A step-by-step guide to redirect mapping before a WordPress redesign — what to redirect, where to send it, and how to keep the SEO you already have.
Website Accessibility for Small Businesses: What the Law Actually Requires (and What to Actually Do)
A plain-English guide to ADA website compliance for small businesses in 2026 — what WCAG 2.2 actually asks for, why lawsuits are rising, and a realistic checklist to get you from sitting duck to reasonably defensible.
What Belongs on a Contact Page (and What Doesn’t)
A contact page is the lowest-friction conversion path on a website. Here is what belongs on it, what to leave off, and the form-field rule that actually gets people to reach out.
What Page Speed Actually Costs Your Business (and How to Measure It)
A slow website is not just an annoyance — it is a measurable revenue leak. Here's what page speed actually costs a small business, what to measure, and where to start fixing it.
Squarespace, Wix, or Custom WordPress: How to Decide
Squarespace and Wix work beautifully for simpler sites. Custom WordPress earns its complexity when a small business needs real integrations, scale, or distinctive design. A practical guide to picking the right platform the first time.
What WordPress Maintenance Actually Involves (and What It Doesn’t)
WordPress maintenance covers more than running updates. Here is what a real maintenance plan handles, what it deliberately excludes, and what it costs a small business.