About

I'm Patrick Iverson — a brand strategist and custom WordPress developer, born and raised in Santa Fe, New Mexico. Twenty-plus years of brand, design, and operations work. Off the clock: husband, father of three, fly fisher, and foodie.

Story

Brand strategist and WordPress developer running an independent practice from Santa Fe, NM since 2003 — plus husband, father of three, fly fisher, and occasional foodie.

Process

A continuous, iterative process refined over twenty years — grounded in Jesse James Garrett’s user-centered design principles and my own 4Ds: Discover, Design, Develop, Deploy.

Resumé

Twenty-five years across graphic design, UX/UI, WordPress development, and operations leadership — today balancing the COO role at Tile Farm with an ongoing independent practice.

What kind of businesses does Patrick Iverson work with?

I work primarily with small and mid-sized businesses, design agencies, and growing organizations across New Mexico and the United States. Most clients are founders, marketing leads, or creative directors evaluating a rebrand, a new website, or a brand-strategy engagement. I have been based in Santa Fe since 2003 and take on a small number of projects at a time to ensure every client gets my direct attention. Request a consultation to talk through your project.

Creative genius, practicality and execution are rarely found in one place. Patrick Iverson has been our exclusive resource for web design and worldwide print media advertising and marketing for four years and has been the best dollar for dollar investment we have ever made in an outsourced resource.

A. Michael Hyde, Jetworks Corporation