A form rejected every iPhone photo for a year and nobody noticed. The work behind a website fails quietly, which is what makes it expensive.
Two proposals for the same WordPress site can differ by twenty thousand dollars. Here's how to read the line items — and what to compare — so you can tell why.
A step-by-step guide to redirect mapping before a WordPress redesign — what to redirect, where to send it, and how to keep the SEO you already have.
The research on homepage carousels is one-sided: about 1% of visitors click one, and almost all of those clicks land on the first slide. Here's why sliders keep getting built anyway, the accessibility cost, and what to build in their place.
How to pick a brand font pairing without a design degree — the three patterns that work, the four mistakes that fall apart, and a simple test.
Whether to publish prices on your website is a question about who you want to attract. A practical framework — and when silence is actually defensible.
Announcing a rebrand takes more than a single email. Here's the four-week communications plan that keeps existing customers on board while giving your new identity a real launch.
Bigger sites don't rank or convert better — they just get harder to maintain. Why a smaller, sharper website is almost always the right call.
For most small businesses, the Google Business Profile drives more calls and visits than the website itself. Fix it first — here's what actually matters.
Beyond his skill as a designer and web developer, Patrick is an absolute pleasure to work with. His personable and energetic nature is something I've rarely seen in working with a designer, and he is enthusiastic to convey not only good design, but the philosophy behind it.