Reel Life Advertisement
The Reel Life is a fly fishing supply and guide shop in Santa Fe, NM. This was a spec ad I designed for them while I was working at the local newspaper in the advertising design department.
I can't say enough great things about Patrick Iverson. He's a beautiful designer; his work is modern and clean, and he took constructive feedback very graciously. He's a pleasure to work with: considerate, responsible, and personable. His observations were wise and insightful.